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Ido Aharoni

Senior Faculty, Coller School of Management, Israel

Ido Aharoni Aronoff is an Israeli diplomat, advisor to global companies, public speaker, university lecturer, writer and investor. He was born in Tel Aviv to a family that settled in the Land of Israel in the 1870’s, and spent his entire diplomatic career in the United States on both coasts. He is a 25-year veteran of Israel’s Foreign service, a public diplomacy specialist, founder of the Brand Israel Program (2002), and a well-known place positioning and branding practitioner. Aharoni has served as a Member of the Board of Governors of Tel Aviv University since 2015 and as a lecturer at the university’s Coller School of Management since 2018. He is the host of TAU Unbound, the official English language podcast of Tel Aviv University. He has served as a Global Distinguished Professor for International Relations at New York University and has frequently appeared in national and international media as a commentator and opinion writer. Aharoni has been Israel’s longest-serving Consul-General in New York (2010-2016).

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